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Bike-In: the solution that combines the love for shows with the passion for biking.

Alternative methods are studied, thought about and proposed to experience precious, quality moments in the open air and in total safety and sometimes it is precisely from the past that the answers come.

Among the many proposals, BIKE IN whizzes by like Bartali in his golden years.

 

From an idea of Fresh Agency, Live Club and Shining Production, three companies with a curriculum spanning over twenty years in the entertainment field, this proposal is designed as a green alternative to the much-discussed drive-in.

 

The Bike-in would come to the aid of one of the sectors most affected by the current crisis, the world of cinema and entertainment, without losing the magic and beauty of a live show.

 

Our friend the bicycle, in this case, would become the protagonist and a fundamental means of being able to savor moments of freedom and lightness in a slow and carefree way.

 

Here are a series of reasons why Bike-in could be the right answer to continue going to the cinema safely.

 

First of all, its eco-sustainable and zero impact character would enhance the green parts of the city without polluting and would allow spectators to experience their favorite show outside, without losing the magic and sense of freedom that only the open air can give.

 

Furthermore, the proposal has a much more social character than the Drive-in as it would allow people to be more participatory with the show and with each other, something that the car would not allow.

 

Furthermore, Bike-in would allow us to enjoy the desired event by booking the ticket via an easy-to-use application.

 

Above all, however, it would respond to a now well-established need for social distancing: it would in fact be possible to book different spaces that would allow people to experience the show together but distantly. The boxes could be for single or family use, equipped with special racks to store your bicycle and spaced from each other by side barriers.

 

Precisely this type of structure makes the idea adaptable to any type of show and entertainment: from cinema to theatre, from educational training to small concerts.

 

Finally, thanks to its great adaptability and reproducibility, the Bike-In can be created anywhere, requiring much smaller spaces than the Drive-in, also considering that today's cars are much larger than those of the 1960s.

 

By encouraging Bike-in we would also encourage the construction of new cycle paths, thus encouraging the use of bicycles and creating a virtuous and positive cycle, which would certainly also encourage the development of cycle tourism.

 

A beautiful idea with Smart, Safe, Green and Social assumptions, which would allow us to enjoy a summer full of events, together with our inseparable bike.

 

 

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